Self Improvement

Market Yourself Everyday Somewhere

You don’t have to be an extrovert to put yourself out there

Ayesha Tariq
4 min readApr 5, 2021

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I’ve never been any good at blowing my own trumpet. But, someone told me a long time ago, it’s essential to survival. If you don’t market yourself, someone else will and he may not get it right.

I’m not a shy person but, I’m also not the kind of person who can boast about my accomplishments. I do say things here and there but, I try to watch myself to never seem arrogant. For me, the things I’ve achieved are more fun stories to tell, rather than a marketing technique.

This is not good and honestly, I feel I’ve lagged behind in my career because of this.

How Loud is Your Work?

I always lived by the notion that my work will speak for me. If you’re good, why shouldn’t it? Eventually, all the good work you’ve done will show and people will magically take notice and propel you to higher highs.

It doesn’t work that way at all!

That’s not entirely true. It works but only to a certain extent. You’ll probably get the raise or bonus but, come promotion time… it’s not going to be you.

This is an extremely painful lesson to learn. If you realize it too late, you’re probably going to be working for someone with inferior work ethic and intellect. Because you didn’t shout loud enough. You never told your manager what you’d accomplished so, he never knew.

It’s not always someone’s job to seek you out and learn about what you’ve done. In fact, it’s your job to actually make sure that people know what you’re achieving, not just your managers but your peers too.

Letting Someone Else Speak for You

They say there’s no such thing as bad publicity. But, sometimes there is.

Ever so often you might find a kind soul in your corner. He will not only support your work but, also make sure people get to know about it. He’ll be your spokesperson, your champion.

And while this person may have the best of intentions, it’s not always what you want. Why? Because they may end up saying the wrong things about…

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Ayesha Tariq

Mother | Macro & Investment Strategist | Co-Founder, MacroVisor | Contributor on Bloomberg & Fox Business | Ex Corporate Banker